Marketing Theories

How would you define theory in marketing and marketing theories?

PART 1) – Based on you evaluation, which school of thought and the theory/ies it has produced are the most valuable? (To answer this question please use the books, the articles and the course slides PART 2) – For whom is the school / its theories valuable and for what purpose are they helpful / can they be applied?

 

 

 

Sample Solution

ACED ESSAYS