After reading the NHL Enterprises Case from our textbook, respond to the following prompts in one to five sentences:
Based on the information in the case (and as of the case’s date, 1998)
Evaluate NHLE’s value chain?
What does the overall value chain for this sector look like (raw material to delivery)?
Which portions is NHLE currently engaged in?
How would it change under the three variants of the expansion opportunity?
Are there alternatives to vertical integration that the case doesn’t describe?
How would the potential changes in vertical integration affect NHLE’s exposure to opportunism?
How would the potential changes in vertical integration affect NHLE’s flexibility?
How well do the potential changes in vertical integration align with NHLE’s resources/capabilities, organizational structure, and strategic goals?
Sample solution
Dante Alighieri played a critical role in the literature world through his poem Divine Comedy that was written in the 14th century. The poem contains Inferno, Purgatorio, and Paradiso. The Inferno is a description of the nine circles of torment that are found on the earth. It depicts the realms of the people that have gone against the spiritual values and who, instead, have chosen bestial appetite, violence, or fraud and malice. The nine circles of hell are limbo, lust, gluttony, greed and wrath. Others are heresy, violence, fraud, and treachery. The purpose of this paper is to examine the Dante’s Inferno in the perspective of its portrayal of God’s image and the justification of hell.
In this epic poem, God is portrayed as a super being guilty of multiple weaknesses including being egotistic, unjust, and hypocritical. Dante, in this poem, depicts God as being more human than divine by challenging God’s omnipotence. Additionally, the manner in which Dante describes Hell is in full contradiction to the morals of God as written in the Bible. When god arranges Hell to flatter Himself, He commits egotism, a sin that is common among human beings (Cheney, 2016). The weakness is depicted in Limbo and on the Gate of Hell where, for instance, God sends those who do not worship Him to Hell. This implies that failure to worship Him is a sin.
God is also depicted as lacking justice in His actions thus removing the godly image. The injustice is portrayed by the manner in which the sodomites and opportunists are treated. The opportunists are subjected to banner chasing in their lives after death followed by being stung by insects and maggots. They are known to having done neither good nor bad during their lifetimes and, therefore, justice could have demanded that they be granted a neutral punishment having lived a neutral life. The sodomites are also punished unfairly by God when Brunetto Lattini is condemned to hell despite being a good leader (Babor, T. F., McGovern, T., & Robaina, K. (2017). While he commited sodomy, God chooses to ignore all the other good deeds that Brunetto did.
Finally, God is also portrayed as being hypocritical in His actions, a sin that further diminishes His godliness and makes Him more human. A case in point is when God condemns the sin of egotism and goes ahead to commit it repeatedly. Proverbs 29:23 states that “arrogance will bring your downfall, but if you are humble, you will be respected.” When Slattery condemns Dante’s human state as being weak, doubtful, and limited, he is proving God’s hypocrisy because He is also human (Verdicchio, 2015). The actions of God in Hell as portrayed by Dante are inconsistent with the Biblical literature. Both Dante and God are prone to making mistakes, something common among human beings thus making God more human.
To wrap it up, Dante portrays God is more human since He commits the same sins that humans commit: egotism, hypocrisy, and injustice. Hell is justified as being a destination for victims of the mistakes committed by God. The Hell is presented as being a totally different place as compared to what is written about it in the Bible. As a result, reading through the text gives an image of God who is prone to the very mistakes common to humans thus ripping Him off His lofty status of divine and, instead, making Him a mere human. Whether or not Dante did it intentionally is subject to debate but one thing is clear in the poem: the misconstrued notion of God is revealed to future generations.
References
Babor, T. F., McGovern, T., & Robaina, K. (2017). Dante’s inferno: Seven deadly sins in scientific publishing and how to avoid them. Addiction Science: A Guide for the Perplexed, 267.
Cheney, L. D. G. (2016). Illustrations for Dante’s Inferno: A Comparative Study of Sandro Botticelli, Giovanni Stradano, and Federico Zuccaro. Cultural and Religious Studies, 4(8), 487.
Verdicchio, M. (2015). Irony and Desire in Dante’s” Inferno” 27. Italica, 285-297.
Sample Answer
Sample Answer
NHLE’s Value Chain Evaluation:
NHLE’s value chain in 1998 encompassed various stages from sourcing raw materials for merchandise to marketing and distributing licensed products. The value chain involved licensing agreements with NHL teams, manufacturing merchandise, and retail distribution through multiple channels.
Overall Sector Value Chain:
The overall value chain for the sports merchandise sector includes raw material sourcing, manufacturing, branding, licensing, distribution, and retail sales. NHLE’s engagement spanned licensing agreements, manufacturing partnerships, and retail distribution.
NHLE’s Vertical Integration Engagement:
NHLE was involved in licensing agreements with NHL teams, manufacturing partnerships with vendors, and retail distribution through various channels. However, they did not have complete control over manufacturing or retail operations.
Impact of Expansion Variants on NHLE’s Value Chain:
The three expansion variants could potentially lead to increased vertical integration for NHLE. This could involve greater control over manufacturing processes, direct retail operations, or strategic partnerships to enhance distribution channels.
Alternatives to Vertical Integration:
NHLE could consider alternatives such as strategic alliances with manufacturers and retailers, outsourcing non-core activities, or investing in technology to improve supply chain efficiency. These alternatives could help optimize operations without the need for complete vertical integration.
Effect on Exposure to Opportunism:
Increased vertical integration could potentially reduce NHLE’s exposure to opportunism by providing more control over key stages of the value chain. Direct involvement in manufacturing and retail could mitigate risks associated with reliance on external partners.
Effect on Flexibility:
While vertical integration can enhance control and efficiency, it may also limit flexibility in responding to changing market conditions or technological advancements. NHLE would need to balance the benefits of integration with the need for agility in adapting to industry trends.
Alignment with Resources/Capabilities and Strategic Goals:
The potential changes in vertical integration should align with NHLE’s resources, capabilities, organizational structure, and strategic goals. Assessing the company’s strengths in branding, licensing expertise, distribution networks, and financial resources is crucial in determining the feasibility and impact of expanded vertical integration. It is essential to ensure that any strategic shifts support NHLE’s long-term objectives and competitive positioning in the sports merchandise market.