Personal marketing

  Having personal marketing materials such as a resume and cover letter are essential as you enter the fitness industry.   Research a job in the fitness industry you would like to apply to. Step Two Letter of Application In a single page, you will write a letter of application for a job you have researched. Please follow proper business formatting, as outlined below. Also, you are required to turn in a copy of the job ad and/or position for which you are applying. The letter is your first and maybe only chance to make a good impression, so be sure to provide all the most important details. Using the information found in the job ad, target your letter specifically to that company and that position. You should also design a professional-looking letterhead using fonts of your choice.