Create a persuasive communication for internal and external stakeholders. Students present the company’s situation and proposed solution in a manner that is informative and persuasive. Using their knowledge of communication styles, noise, and audience needs, motivations, and perceptions, students create a persuasive memo and a press release that are appropriate to each audience. Students use concepts from the weekly readings to create effective communications for an internal stakeholder and an external stakeholder.
Now that you have detailed all necessary communications and have determined the best channel for the communications in your plan, you can begin writing these communications.
In this assignment, you must write a persuasive memo to internal stakeholders and a press blog to external stakeholders.
In these communications, describe the scenario at Best Game Productions and explain the solution that you think is best for the company based on all of the information provided; keep the intended audience in mind, as they each have different needs and perceptions.
Create a 750 – 1000-word persuasive memo:
o Choose one specific internal stakeholder
o Describe the scenario at Best Game Productions (in a way that has not been done in previous assignments) and explain the solution that you think is best for the company based on all of the information provided.
o Include the benefits and rationale.
o Explain your reason for selecting this solution throughout the assignment. Be sure to consider the perceptions and needs of the specific stakeholder, and determine the most appropriate style of communication when addressing the internal stakeholder.
o Format this as a business memo (see example at CWE)
Sample Solution
honour. They honour Maoris’ ancestors, and ensure the survival of the Maori culture in a manner which proved shocking to Europeans. Despite some of the most violent beginnings, New Zealand went on to produce some of the best integrated indigenous-settler communities, partially engendered by the emerging hybrid religion. Maori converts didn’t see their conversion to Christianity as an abandonment of their old beliefs, as the missionaries had expected, rather took the aspects that they liked and incorporated them into their existing belief system. One particularly poignant carving depicts a Maori version of the Virgin Mary and child. Mary stands upon a severed head and has a full-face moku, which in Maori culture is an adornment reserved for the first-born daughter of noble families, indicating her as sacred, taboo to the rest of the community. This may have been the artist’s way of showing Mary as worthy of respect, whilst the baby Jesus has distinctly Maori physical features, a powerful representation of Maori culture embracing Christianity on familiar terms. One important relic survived the missionaries – Taaroa (later named A’a following the arrival of John Williams and the missionaries – arguably the greatest of all Polynesian works, made hundreds of years ago on the island of Rurutu, in the shape of A’a, the creator god of the rivers. It was revered by locals, but they gave it away to the missionaries in the 19th century as proof that they had converted their beliefs, before being taken to London by the London Missionary Society and displayed as a trophy. A’a was recognised as a masterpiece of global art. Picasso kept a cast of it in his studio, as did the sculptor Henry Moore. A’a is still very important in Polynesian culture, and its absence is strongly felt. Its design is replicated in some body tattoos in homage to traditional worship. A’a is extremely important in the study of Pacific colonialism as it provides an example of Pacific culture having an impact on ‘civilised’ nations, its artists distinguishing themselves against their ‘Enlightened’ European counterparts. Eventually however, even the art was influenced by colonists. According to the influential Polynesian artist Angela Tiatia, the projection of European myths still haunts Polynesia, particularly that of the Polynesian woman. Women play a key part of the notion of tropical paradise, a myth stemming from the earliest sailors’ encounters with locals, that one could visit paradise and be presented with beautiful women. Only in the 21st century is the Pacific beginning to push back against this myth throu>
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