American-based businesses are becoming more global every day. With changes in national and international demographics, we are seeing many American businesses participate in the “global workforce.” It is important that employees have a good understanding and awareness of cultural diversity in the workplace. American businesses are learning the value of training workers to communicate effectively with international customers and clients. Employees must be willing to develop and improve interpersonal and professional skills in the national and international labor markets.

Today’s globalization has led to a wide blending of cultural customs and practices which makes it difficult to have a set “list of rules” for conducting appropriate international business. However, it is vital that we have a basic understanding of acceptable protocol and practices in different international settings to successfully interact with customers, clients, or guests from other countries, either in America or abroad. Maneuvering successfully in cross-cultural events can save you money, prevent embarrassing situations, and give you confidence and poise.

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