Sales Forecast

Use an econometric model (regression analysis) and a separate forecasting technique (such as moving average or exponential smoothing) for sales forecast.

Results Include:
A. An executive summary for the outcomes;
B. Information supporting the choice of the variables, including the socio-economic variables (i.e. justification for model specification),
C. Detail concerning the model development and data acquired;
D. Estimation of the regression model and interpretation of the results with implications to business policy, and
E. Estimation and interpretation of the elasticities and the implication to pricing strategy.



Sample Solution