Teens and healthy foods

Teens like to eat at fast-food restaurants and food courts for a number of reasons. They also tend to be concerned about appearance, weight. and having a lot of energy. Imagine that you and business partners are planning to open a fast-food restaurant in a food court. Unlike the usual -burger and fries” concept your concept is promote “fun, fresh, healthy”. 1) How would you promote your new place? Would you stress that it served health-promoting foods? Explain your response. 2) What are potential strategies to increase fruit and vegetable consumption in teens? 3) Suggest four menu items that are “fun, fresh, easy” that would be rich in calcium and/or iron. 4) What are two motivational messages that would promote sales but at the same time encourage vegetables and fruits?




Sample Solution