The brand petit pli of children’s wear

• Choose a partnership brand to build on the idea (not fashion, luxury or hospitality) • Develop a strategy and plan of how to bring this evolved idea to life based on a budget of 30K (smart thinking / what channel / give ballpark figures) • Articulate the launch plan focus on one city, make it digital, and demonstrate an understanding and choice of communication channels (ie. Social media/experiential etc.) • Bring to life what the communication execution would be (visual references /