Race Relations with that Soy Latte? (p. 127)
Uber Success Brings PR Problems (p. 206)
Ethical Hammer Falls on Daddy Huxtable (p. 241)
Up Your Bucket for a Wonderful Cause (p. 516)
The Rise and Fall of Queen Martha (p. 662)
Write a 700- to 1,050-word pap er and respond to the questions at the end of your selected case study to form the basis for your response. Address the following questions as well:
What went well regarding the PR response to the situation?
What might you have recommended to improve the response?
Cite PR concepts from your text or other sources to support the points you are making.
Sample Solution