In this correspondence assignment, you’ll write an email in response to the scenario below. (This one is adapted from the textbook Business Communication Today.) Once again, you may need additional information that isn’t provided in the scenario. For this message, I encourage you to consider the role that research (e.g., examples from other companies, advice from communication experts, etc.) can play in persuasive correspondence. (You should cite any research that you use in APA documentation style.) Along similar lines, carefully consider what forms you-attitude and positive emphasis will take in the message. From your college years, you have hands-on experience with a wide range of social media tools, having used them to collaborate on school projects, to become involved in your local community, to learn more about various industries and professions, to research potential employers during your job search, and to stay in touch with family and friends at home. In fact, without social media, you might’ve never heard about your current employer in the first place. Moreover, your use of social media on the job has already paid several important dividends, including finding potential sales contacts at several large companies (which you referred to the sales department), connecting with peers in other companies to share ideas for working more efficiently, and learning about some upcoming legislative matters in your state that could profoundly hamper your company’s current way of doing business. You hoped that by setting an example through your own use of social media at work, your new colleagues and company management would quickly adopt these tools as well. However, just the opposite has happened. Waiting in your e-mail inbox this morning was a message from CEO John Tebac announcing that the company is now cutting off access to social networking websites and banning the use of any social media at work for all employees except employees in the sales, marketing, and public relations departments. The sales, marketing, and public relations departments retain access to all social media tools in the new policy. The message says that for other employees using company time and company computers for socializing is highly inappropriate and might be considered grounds for dismissal in the future. Your task: You fight the urge to fire off a hotly worded reply to the CEO about how social media is used by other departments to support the company’s success. Instead, you decide to send an email to your immediate superior Barbara Jules that explains why you believe the new policy should be reversed. Using your supervisor’s favorite medium, write an email explaining why Facebook, Twitter, and other social networking technologies are valid and valuable business tools and ask for action within your reader’s scope of power.
Green, J. R. (2000). 1. In Straight Lick : The Cinema of Oscar Micheaux (pp. 1-30). Bloomington, US: Indiana University Press. Recovered from http://www.ebrary.com.libproxy.nau.edu Movie chief and creator Oscar Micheaux's works are thoroughly analyzed to contemporary producer D.W. Griffith's film, Birth of a Nation. Micheaux's film, Within Our Gates, similar to Griffith's film, glorifies an upbeat middle class couple, yet the social complexities and foundation accounts of these couples are altogether different. Griffith's character Elsie Stoneman is a special and fragile white northern lady who later grasps prejudice and experiences passionate feelings for a Klu Klux Klan part who saved her. Micheaux's Sylvia is a blended African American lady who does not originate from an advantaged family and is exceptionally autonomous. She begins to look all starry eyed at Dr. Vivian, not on the grounds that he protected her, and fund-raises for an underprivileged dark school. Micheaux's tale, The Forged Note: A Romance of the Darker Races, outlines Michaeux's philosophical control contrasted with Griffith's undaunted Manichean state of mind. The creator takes note of that Griffith's goals to clashes normally included power; Micheaux's goals were practiced by training. Micheaux's depiction of compensation is two sweethearts at long last combining as perfect partners. Griffith's compensations are vengeance and reimbursement. Both Micheaux and Griffith endeavored to depict the perfect average American culture, however with essential contrasts between the two depictions. Griffith needed this unspoiled symbol to stay with the racial oppressors and to keep up racial virtue. Micheaux needed others to have the capacity to get to the white collar class life. The creator relates that Micheaux's perspectives were from the base turning upward as underprivileged individuals endeavoring to end up white collar class, while Griffith's perspectives were starting from the top, depending on high society to develop the working class. Green, J. R. (2000). 8. In Straight Lick : The Cinema of Oscar Micheaux (pp. 123-136). Bloomington, US: Indiana University Press. Recovered from http://www.ebrary.com.libproxy.nau.edu The creator examines in detail the stereotyping and personification of African Americans as managed by Oscar Micheaux in his movies and especially the characters in his preparations. Micheaux's principle center in life was to inspire others, however stereotyping and personifications were frequently barricades for him. The creator considers the film The Exile by Micheaux and relates the battles of the movies characters Jean, Jango, and Edith to the greater social issues of African American generalizations among whites. The contention among Edith and Jango about instruction is contrasted with the contemporaneous supposition that African Americans amid the time of Prohibition were regularly overeducated for the employments they were performing. The creator features Micheaux's worries of the debasement of the nobility of African Americans by participating in occupations of ill-conceived business amid Prohibition. The film The Darktown Revue, the main show film by Micheaux, gives both positive pictures and negative racial generalizations which the creator portrays as intelligent contentions by Micheaux to represent the issue of African American twoness. Alain Locke's course of events of African American music intently coordinates Micheaux's own melodic encounters and can be utilized to distinguish Micheaux's movies from both a melodic and political point of view. The creator clarifies the word darktown as a dark network, yet additionally shows a more profound significance, that of a haven for African American minstrel performers getting away from the ethnic exaggerations of their stage exhibitions. These minstrel performers endured an obscured line between dread of disappointment or analysis and dread of damage or even passing. Green, J. R. (2000). 9. In Straight Lick : The Cinema of Oscar Micheaux (pp. 137-156). Bloomington, US: Indiana University Press. Recovered from http://www.ebrary.com.libproxy.nau.edu Oscar Micheaux's film The Darktown Revue is examined from the point of view of how Micheaux dealt with the many negative personifications of African Americans and correlations are attracted to the Fisk Jubilee Singers. The creator relates how the Fisk Jubilee Singers from the dark Fisk University in Nashville visited the eastern US amid the 1870's and were a triumph both monetarily and politically. This gathering of dark entertainers is uncovered as the gathering which made ready for future dark melodic theater and furthermore attempted to elevate the cartoon of Black Americans as saw from the prevalently white open. Examinations are attracted to G. D. Pike's account of the Fisk Singers and Micheaux's film The Darktown Revue as both utilized common personifications to impact change in their gatherings of people. The creator takes note of how the racial atmosphere in Micheaux's years was much more savage than the season of the Fisk Singers about sixty years sooner. Exaggeration in Micheaux's time was seen as a barricade for African American development. The creator clarifies the two demonstrations of the Darktown Revue and the cartoons exhibited. Micheaux's utilization of structure in the film is paradigmatically clarified as switching back and forth among positive and negative figures, depicted by the theme speaking to white collar class African Americans and the exhibitions including changed racial cartoons, individually. The cutting look of Micheaux is clarified as his focus on negative pictures. Differences to the Fisk Singers and Micheaux are noted as the Fisk Singers essentially utilized just positive pictures. The creator safeguards Micheaux's point of view on exaggerations and compliments his soul.>