The Red Cross is a strong brand with a history of helping people

The Red Cross is a strong brand with a history of helping people in underdeveloped countries. However, they have been slow to adapt to changing times – something they have recognised in their new strategy document (https://www.ifrc.org/sites/default/files/2021-06/S2030-EN.pdf ).

It has decided on offering its help to the following project:

https://www.latimes.com/world/mexico-americas/la-fg-mexico-tapachula-migrants-united-states-deal-20190613-story.html

Read and analyze the issue above and put forward a project with clear goals to help a specific group of people who find themselves in this situation. The project should be limited in scope – helping a small group of people in a specific location and should be feasible for the local Red Cross to carry out. They should explain the background to this project and do a LogFrame to consider to what extent the project fulfills the goals of the Red Cross. Then, you should evaluate your proposal in a SAF.

Sample Solution