You will take the role of the Chief Strategy Officer of one company from the list below. Click on the link below to show the list of companies you may choose from:
https://www.forbes.com/powerful-brands/list/
In your Week 1 assignment, write a 2-3 page (between 200-300 words but not more than 1,000 words) overview summary including references at the end of your paper, of the company describing:
The name of the company
The industry it competes in (technology, pharmaceuticals, search engine, medicine, consumer goods, etc.)
The most recent sales or revenue numbers you can find (either 2022, 2023, or 2024)
What other companies does your chosen company compete against (example, Apple competes against Samsung, LG, Huawei, and other consumer electronic goods companies)
Why did you choose this company?
Company Overview: Microsoft Corporation
Industry: Technology
Recent Sales/Revenue: $203.8 billion (2023) (Forbes)
Competitors: Apple, Alphabet (Google), Amazon, Sony, Samsung, and other technology companies.
Reason for Choosing Microsoft:
Microsoft is a leading technology company with a rich history and a diverse range of products and services. As Chief Strategy Officer (CSO) of Microsoft, I am drawn to the company’s potential for continued growth and innovation. Here are some specific reasons for my choice:
Company Overview: Microsoft Corporation
Industry: Technology
Recent Sales/Revenue: $203.8 billion (2023) (Forbes)
Competitors: Apple, Alphabet (Google), Amazon, Sony, Samsung, and other technology companies.
Reason for Choosing Microsoft:
Microsoft is a leading technology company with a rich history and a diverse range of products and services. As Chief Strategy Officer (CSO) of Microsoft, I am drawn to the company’s potential for continued growth and innovation. Here are some specific reasons for my choice: