To develop effective relationship marketing, a company must first understand its targeted consumers’ buying influences and behaviors. In Week 2, create the Research section of your plan.
Create the research section of your marketing plan in minimum of 700 words.
Include at least 3 elements of the Research List of Topics (see list below):
Research List of Topics:
Continuous Consumer Monitoring & Research
Identify Market, Economic, Technological, Regulatory, Legal, Social, and Ecological Forces
Potential Future Opportunities
Potential Future Threat
Diagrams are not required but can be used to provide clarity and conciseness. Diagrams (and subsequent discussion) can include SWOT (emphasizes internal market–Strengths, Weakness, Opportunities, Threats) TOWS (emphasizes the external market–Threats, Opportunities, Weakness, Strength), PEST (Political, Economical, Social, Technological), SOAR (Strengths, Opportunities, Aspirations, Results), and/or STEEP (Social, Technological, Environmental, Economical, Political). All diagram(s) should be in APA format and must include a subsequent discussion of the diagram(s) providing insight and clarity.
Develop the first two parts of the Target Market section, which includes an overview of the demographics (age, income, family members, and birthdays) and psychographics (activities, interests, and opinions) analysis. This is not a detailed analysis but an overview (basic trends and insights from the data that is presented in annual reports and other SEC type filings).
Explain the insights you have gained from your inspection and analysis of the demographic and psychographic information you have found.
This assignment will be incorporated into your overall marketing plan for Week 6.
Broadway" (Yi-Sheng 2010). By investigating the combination of Western and Eastern styles, there is a likelihood for Singaporean showy preparations to wind up worldwide and accomplish globalization with their own way of life and neighborhood acts. Theater of the 21st century is influenced by social standing and societal position of the network, henceforth the structure of theaters influence the individuals' need and motivation to go to an exhibition dependent on notoriety. Theater of Ancient Greece was an outside, semi-roundabout design with just the utilization of a skene and ensembles for visual qualification among characters and view (The Columbia Encyclopedia, Sixth Edition 2008). It was a spot for the social affair of individuals to appreciate a presentation by being taken to another measurement. The utilization of lighting was accessible just through normal lighting; subsequently exhibitions were coolly held during the daytime. The globalized performance center structure of the 21st century be that as it may, is fused on the venue experience affected by the cutting edge American stage plan using lighting, props, and moveable stage parts. With the disclosure of lighting, theaters ended up encased and exhibitions turned into a daily occasion, which is emits a progressively formal encounter. Presently it is a spot not just for individuals to assemble and appreciate an exhibition, yet in addition a position of renown. Theaters when all is said in done have turned into a social marker. The idea of an uncovered auditorium inside the new proposed plan of the Victoria Theater arranged in Singapore is meant to pull in crowds through the demonstration of cooperation or correspondence with the overall population and bring issues to light of dramatic exhibitions to enable Singapore to arrive at its objective of being the 'Broadway of the East'. The utilization of an outside theater and an encased auditorium together is to make two distinct encounters much like the easygoing background of Ancient Greece and the more proper experience of the 21st century. With the present innovation and interconnectedness, theaters has turned into a tremendous piece of globalization through the sharing of exhibitions and entertainers around the globe using "McTheatres", yet in addition through the creation o>GET ANSWER