Write an analysis of the United Breaks Guitars case. Your analysis should include at minimum:
Brief introduction to the situation.
Highlights of the case, the aftermath, the resolution, impact on United.
Provide a conclusion that addresses whether the social media effort was successful and how so.
Your analysis should also address the following:
Was the social media effort successful? Why or why not?
How was the case used in corporations and academia?
How was Dave Carroll’s transition from a singer to an inspirational speaker a result of social media activity?
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