Weaknesses of your Organization
(1st Cavalry Division, Sustainment Brigade)
Now we have the beginning sections of your SWOT analysis
completed; we have covered the basic background information about
your organization along with its strengths. It is time to move into the
weaknesses of your organization! Weaknesses are areas where your
organization is not so strong, perhaps isn’t doing everything as well as
it could, and is definitely below the competition. Weaknesses can come
in the form of many things. When you consider this section of your
SWOT, think about some of the factors listed in the instructions and
really work hard to find out some of the things your organization could
improve.
For this assignment you will research the weaknesses of your organization
and provide a detailed paper on your findings. Consider the factors listed
below and remember the given outline from Module 1 is there for your use.
This outline is a great tool for getting your different sections fully completed
and researched. In addition, remember that this paper on the weaknesses
of your organization will become the third section of your overall SWOT
paper due at the end of Module 8.
Factors to consider when you think about company weaknesses both from
an internal and external point of view include:
• What is the size and scale of the company, including the environment
the company operates in? Are they global, corporate, or small
business?
• Consider supply and demand and the costs of operating the
company, including finances and outdated equipment and technology.
• What about the organization’s brand name and reputation? These are
extremely important when considering weaknesses and should be
researched thoroughly both in person and online.
• What opportunities exist in your market or the environment that you
can benefit from?