Working for an FMCG company
Imagine you work for an FMCG company and have been assigned a project to launch a new product variant. You will be working with a team that comprises employees from different departments.
Lead your team so that they remain motivated and work toward achieving project goals without any conflicts. Based on your reading and research:
Discuss 2 ground rules you will form for the team to follow.
Discuss 2 ways in which you will manage conflicts that may arise among team members.
- Clear Roles, Responsibilities, and Shared Accountability: To avoid confusion and ensure everyone knows their contribution, we will clearly define the roles and responsibilities of each team member at the outset of each project phase. We will use a shared platform (e.g., a project management tool or a shared document) to outline these responsibilities and track progress. While individual tasks are important, we will operate with a sense of shared accountability for the overall success of the project. This means we support each other, flag potential roadblocks proactively, and collectively celebrate our achievements.
Managing Potential Conflicts Among Team Members:
Even in the most collaborative environments, conflicts can arise. Here are two ways I will aim to manage them:
- Facilitate Open Dialogue and Active Problem-Solving: If I observe or if team members raise a conflict, my first approach will be to create a safe and structured space for open dialogue. I will encourage the involved parties to clearly articulate their perspectives and the underlying needs or concerns driving their positions. My role here will be to actively listen, ensure respectful communication (reinforcing our first ground rule), and facilitate a collaborative problem-solving process. Instead of immediately trying to impose a solution, I will guide the team towards understanding each other's viewpoints and working together to identify mutually acceptable solutions. This might involve reframing the issue, exploring different options, and focusing on the project goals as a common ground. For instance, if Marketing and R&D have differing opinions on a product feature due to feasibility versus market appeal, I would facilitate a discussion where both sides present their rationale, explore potential compromises, and collectively decide on the best path forward based on data and strategic alignment.
- Mediation and Focus on Shared Goals: If direct dialogue doesn't lead to a resolution, or if the conflict becomes more interpersonal, I will step in to mediate. My approach will be to remain neutral, understand each party's perspective without taking sides, and help identify common ground and shared goals. I will focus the conversation on the overarching project objectives and how resolving the conflict will contribute to our collective success. I will encourage empathy and understanding of each other's pressures and constraints within their respective departments. If necessary, I might propose potential solutions based on the information shared, but the final decision will ideally be a collaborative one. For example, if Sales and Operations have a disagreement about the initial production volume for the new variant, I would mediate by reviewing sales forecasts, production capacities, and potential risks, guiding them to a data-driven compromise that balances market demand with operational feasibility.
My aim is to foster a team environment where open communication, mutual respect, and a focus on our shared goals are the norm. By establishing these ground rules and having a clear approach to conflict management, I am confident that we can navigate any challenges that arise and successfully launch this new product variant. Let's work together and make this a success!
Ground Rules for Team Collaboration:
- Active Listening and Respectful Communication: This is paramount for a team with members from different departments, each bringing their own perspectives and priorities. This means when someone is speaking, we give them our undivided attention, listen to understand their point of view – even if we don't immediately agree – and respond respectfully. We will avoid interrupting, making assumptions, or dismissing ideas prematurely. Our communication will be professional, focusing on the issue at hand rather than personal opinions or attacks. This rule encourages a psychologically safe environment where everyone feels comfortable sharing their thoughts and concerns without fear of judgment.